Sehgal Motors (operating online as SehgalMotors.pk) is a Pakistani retail and e-commerce company specializing in car accessories, Paint Protection Film (PPF), automotive LEDs, and vehicle detailing. Headquartered in Lahore, Punjab, the company describes itself as Pakistan's largest car accessories, PPF, and detailing brand, operating more than 18 retail locations across the country alongside a Shopify-based online storefront.[1]
The company is owned and directed by Saad Munir Sehgal, whose family has a history in Pakistan's automotive sector spanning more than six decades, with relatives involved in businesses including Saigol International and Suzuki Master Motors.[2]
History
Sehgal Motors traces its roots to a Sehgal family automotive lineage in Pakistan that extends back more than 60 years, with the wider family group historically connected to the country's vehicle manufacturing and distribution industry.[2] The company was founded by [founding year to be confirmed] as a car-accessories retailer in Lahore, later expanding into Paint Protection Film (PPF) installation and automotive detailing services, and eventually into a nationwide multi-city retail network alongside a dedicated e-commerce platform at sehgalmotors.pk.
Over time, the company launched its own in-house product brand, Maximus, covering PPF and automotive LED lighting, moving from a pure retailer of third-party accessories toward manufacturing and branding its own product lines.[1]
Operations
Sehgal Motors operates a hybrid retail model, combining physical showrooms with an online storefront, and has more recently pursued institutional and government supply contracts in addition to consumer retail.
Retail network
The company operates 18 or more retail locations across major Pakistani cities, including Lahore, Karachi, Rawalpindi, Faisalabad, Sialkot, and Multan, among others.[1] Each location is separately listed and managed as a Google Business Profile, supporting local search visibility for the brand in each city it operates in.[3]
E-commerce and technology
The company's online storefront runs on Shopify, integrated with a custom-built Laravel Enterprise Resource Planning (ERP) system that manages inventory, order processing, and operations across its retail and online channels. Sehgal Motors also manages multiple .pk domains as part of its digital presence.[3]
Institutional and government supply
Beyond consumer retail, Sehgal Motors pursues institutional and government procurement channels, including fleet upfitting for corporate and government vehicle fleets and participation in tender-based supply contracts.[3]
Products and brands
The company's catalog spans more than 25,000 stock-keeping units (SKUs) across categories that typically include interior and exterior accessories, detailing products, automotive lighting, and Paint Protection Film.[1]
Maximus
Maximus is Sehgal Motors' proprietary in-house brand, covering Paint Protection Film (PPF) and automotive LED products. It is positioned as the company's flagship line, distinct from the third-party accessory brands also carried in stores and online.[1]
Scale and reach
- 18+ physical retail locations nationwide[1]
- 2,000,000+ units sold annually[1]
- 25,000+ SKUs across its catalog[1]
- 18+ Google Business Profiles managed across cities[3]
- Operations across at least six major cities: Lahore, Karachi, Rawalpindi, Faisalabad, Sialkot, and Multan[1]
Leadership
Saad Munir Sehgal (born 26 March 1988) is the owner and director of Sehgal Motors. He is based in Lahore, Pakistan, and oversees the company's retail, e-commerce, and institutional supply operations.[2]
Achievements and recognition
This section is intentionally left as a placeholder. Add any of the following that apply, and they will be written up in encyclopedic style: industry awards, certifications (e.g. PPF installer/partner certifications), notable government or corporate fleet contracts won, year-over-year growth milestones, media coverage, or "first to market" claims (e.g. first dedicated PPF brand in Pakistan, largest network of its kind, etc).
See also
- Paint protection film
- Automotive aftermarket
- E-commerce in Pakistan
References
- Sehgal Motors company records — retail footprint, catalog size, and product lines.
- Sehgal Motors company records — leadership and family business history.
- Sehgal Motors company records — digital operations and institutional supply channels.